This experimental project introduced a new workflow that brings together digital fashion, VFX, and motion capture to create immersive fashion visuals. Working with model Jacqui, I led the entire creative process from concept to execution. We began with green screen filming, capturing live motion to serve as the foundation for the final 3D garment design.

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Using this motion data, I designed a digital dress in 3D and composited it into a dynamic scene, enhancing the look with visual effects and post production techniques. Although this originally started as a client project, the direction shifted midway, and I chose to develop it as a standalone case study to demonstrate the creative possibilities unlocked through this pipeline.

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This workflow merges physical performance with digital couture, offering a fresh and scalable solution for fashion campaigns, editorials, and concept films. It’s an approach that opens doors for future collaborations between brands, artists, and digital creators.

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If you're a brand or creative team interested in exploring this type of hybrid production, I’d be happy to consult on how this can be tailored to your vision.