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Vaseline x Unilever:
Boundless AR Art Installation

A Permanent 3D Artwork Celebrating Diversity and Digital Storytelling

This commissioned piece was created for Vaseline and Unilever as part of a permanent art collection at their West London mansion, Four Acres. I was selected for this project as a graduate artist to develop a bespoke digital installation designed specifically for the Vaseline brand and their leadership spaces including boardrooms and creative meeting areas.

Titled Boundless, the piece was inspired by Vaseline’s core ethos: “Every body to live without limits. Where you can, your skin can.” I used this message as a foundation to explore exaggerated physical possibilities and diverse forms of expression. Every part of the artwork was 3D modelled and animated by me, designed to reflect the variety of people who use Vaseline’s products.

To enhance the immersivity of the piece, I brought it to life through augmented reality using Adobe Aero. When scanned via a QR code on site, the artwork transforms in real time, food elements and textures pop out into 3D space, inviting viewers to step into a playful, vibrant interpretation of the Vaseline world. The experience works on both phones and iPads and is built to spark curiosity and interaction in a professional setting.

This project marked a pivotal moment in my early career, serving as my first major brand commission and launching my journey into immersive digital art. I was proud to be the chosen artist after pitching the concept directly to the Vaseline and Unilever teams and remain deeply grateful for the opportunity.

If you're interested in incorporating interactive digital art or AR installations into your brand spaces, I’d be happy to consult and create something bespoke to your visio

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© 2025 by Josephine Miller

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